The 2014 MLS Cup Final saw LA Galaxy claim a record fifth MLS Cup title at the expense of the New England Revolution, who lost their third final to the Galaxy. And TV viewing figures in the US add further positivity to the growth of Major League Soccer.
An estimated 964,000 people watched the final on ESPN in the US, with a further 940,000 views coming from Unimas (698,000) and Univision Deportes (245,000), according to Jonathan Tannenwald.
That means 1.9 million people in the United States were watching the MLS Cup Final on Sunday night, while the game was also being aired in over 200 countries around the world, including here in the UK, as BT Sport delivered the game through ESPN’s coverage.
The overall US viewing figures from the game mean that the MLS Cup Final was the most-watched title game for 17 years, with only the 1996 and ’97 finals picking up bigger television audiences.
It’s another step in the right direction for Major League Soccer and the league’s fanbase is continuing to spread across America and the rest of the world.
2015 will be the biggest MLS season to date and we can expect to see an even higher number of people tuning in for the final in a years time.
How important are TV viewing figures for the growth of MLS?